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Websites for Heating Engineers That
Win More Work.

A website built to win you more heat pump installs, underfloor heating and full system upgrades, for a fixed £497.

James Tandy10+ years using SEO to turn websites into profitable assets

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See your homepage design before you pay a penny.

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  • 10+ years SEO experience
  • Built personally by James
  • You own your website 100%

Most Heating Engineer Websites Don't Look Good.
They Don't Win Much Work Either.

People don't replace a whole heating system on impulse. They read, compare and ask questions about heat pumps, grants and running costs before they pick someone. Your website is where they decide whether you know what you're talking about.

Most heating engineers' websites don't show it. One page says "boilers and heating", there's nothing on heat pumps or grants, and no sign you're MCS certified. Good web design for heating engineers shows the system thinking you actually do.

I build websites to do exactly that.

  • PrimeFlow Plumbing demo website homepage

    PrimeFlow Plumbing

    Plumbing

  • Brightline Electrical demo website homepage

    Brightline Electrical

    Electrical

  • Ridgeway Roofing demo website homepage

    Ridgeway Roofing

    Roofing

Designs made by James Tandy
  1. 01FoundSEO architecture built in from the start.
  2. 02ChosenProof and design that make you the obvious call.
  3. 03ContactedEvery important page leads towards an enquiry.

Stop renting your growth.

Ads disappear when you stop paying. Your website doesn't.

What people check before they hire a heating engineer

A new heating system is a big decision. These are the questions a heating engineer's website has to answer before anyone gets in touch.

  1. 01

    Do you design the whole system?

    People want someone who works out heat loss, radiator sizes and controls, not just swaps a box on the wall. Explain how you design a system, in plain words.

  2. 02

    Can you get me the grant?

    Only MCS certified installers can claim the Boiler Upgrade Scheme grant for a heat pump. If you're certified, say so clearly and explain how the grant works.

  3. 03

    Will it cost less to run?

    Efficiency is why most people upgrade. Explain what you do to make a system run well, without promising savings you can't guarantee.

  4. 04

    Have you done this before?

    Photos and short write-ups of finished heat pump and underfloor installs, plus Google reviews, show you've done jobs like theirs.

Built to get you found.
Built to get you chosen.
Built to get you contacted.

Here's what built properly looks like for heating engineers. Each page has one job: making it easy for the right customer to find you, trust you and get in touch.

  1. 1

    Built to get you foundA page for every kind of work you want more of, from heat pumps to underfloor heating, plus a grant guide, a page for each town you cover and the technical groundwork Google needs.

  2. 2

    Built to get you chosenYour MCS certification, finished installs and Google reviews up front, where homeowners decide who to trust with a big project.

  3. 3

    Built to get you contactedA short survey request form for planned installs, and a call button for people who'd rather talk it through first.

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The pages a heating engineer's website needs

Google ranks pages, not businesses. Each kind of work you want more of gets its own page, written for what people actually type in.

  • Air source heat pumps

    How you survey, design and fit them, your MCS certification, and what happens on the day.

  • Boiler Upgrade Scheme grant

    A plain-English guide to the grant and how you handle the paperwork, for people who've heard of it but aren't sure if they qualify.

  • Underfloor heating

    Wet underfloor systems for extensions, renovations and whole floors, with photos from pipe layout to finished floor.

  • Central heating installation

    Full new systems and replacements, with how you size radiators and pipework so the house heats evenly.

  • Heating upgrades and controls

    Smart controls, zoning, system cleans and radiator upgrades for people whose heating works but costs too much.

  • Area pages

    A page for each town you cover, so you show up when people search "heat pump installer near me" where you actually work.

Everything you need
to win work online.

No templates. No missing essentials. Everything below is included in your website.

  1. 01
    Mobile-first design

    Built for phones first, where most of your customers will see you.

  2. 02
    A page for every kind of work

    Heat pumps, underfloor heating, full systems and upgrades each get their own page, built for the searches people make.

  3. 03
    Your certification, shown properly

    Your MCS certification, and Gas Safe, OFTEC or TrustMark if you hold them, with links so customers can check.

  4. 04
    A route for people still deciding

    A plain-English grant guide and a short survey form, so people researching a heat pump can take the next step with you.

  5. 05
    You own everything.

    No rented website. No proprietary platform holding your business hostage. When it's finished, it's yours.

James Tandy on the phone
James Tandy — Founder / the person building your website

You've mastered your trade.
I've mastered mine.
Let's work together.

I've spent more than 10 years learning what makes websites rank, earn trust and generate enquiries. That experience goes into every website I build.

  • 10+Years in SEO
  • 100s#1 rankings
  • 50K+Monthly organic visits

One person. Name on the work.

You work directly with me. I plan it, build it and I'm accountable for it. No account managers, no agency hand-offs, no outsourcing.

From first chat to
live website.

A straightforward process. I handle the website so you can get on with running your business.

  1. 01Tell me

    Tell me about your business, customers and the work you want more of.

  2. 02I build

    I plan, write, design and build the website. You don't have to figure it out yourself.

  3. 03You approve

    You review everything. Once you're happy, I launch it.

Your job: Tell me about your business. Approve the finished work.

My job: Everything in between.

You don't need to: Write the copy Plan the pages Design anything Touch the tech

See it before you pay.
Own it once you do.

No big upfront gamble. No lock-in. No website held hostage.

  1. 01See it first

    I build your website design before you pay anything. If it's not right, you're not out of pocket.

  2. 02You own it

    Once you've paid, it's yours. You're free to take it elsewhere whenever you want.

  3. 03No lock-in

    Stay because you want to, not because a contract forces you to.

One price.
Everything included.

Everything I think a trade business needs to get found, get chosen and turn more of that attention into enquiries.

Everything in The Job Winning Website

Worth on its own

  • The Built-To-Win Website£1,995
  • Google Set-Up£395
  • The Trust Builder£195
  • One-Tap Enquiries£195
  • Bonus #1: The Competitor Map£295
  • Bonus #2: Your Homepage In 24 HoursIncluded
  • Bonus #3: The Missed-Enquiry Tracker£395
  • Bonus #4: 90 Days Of Tweaks And Support£450
  • The See-It-First GuaranteeOwe £0if you don't like it
  • The 7-Day Launch Guarantee*£100if I'm late
  • Worth on their own, added up£3,920
What each part does
The Built-To-Win Website
Built around the jobs you want more of, and I write it for you. Every page is made to turn a visitor into a phone call.
Google Set-Up
I set up the things Google checks, so it knows what you do and which towns you cover.
The Trust Builder
Your reviews, job photos and trade badges, like Gas Safe or NICEIC, right where people decide who to ring.
One-Tap Enquiries
Tap to call and a short quote form on every page. Every enquiry comes straight to you.
The Competitor Map
Before I build, I check who's winning the searches in your area and where the gaps are. Then I build your site to go after them.
Your Homepage In 24 Hours
Your homepage design within 24 hours of your set-up call, before I build the rest and before you pay.
The Missed-Enquiry Tracker
See how many people tap to call you or send your form, and how many started the form then gave up.
90 Days Of Tweaks And Support
For 90 days after launch, I keep improving the site based on what the tracking shows. Questions come to me, not a helpdesk.
The See-It-First Guarantee
You see your homepage design before you pay a penny. Don't like it? Walk away and owe nothing.
The 7-Day Launch Guarantee
Live within 7 working days of your start date, or I pay you £100 if the delay is down to me.*

Total

All 10 parts. See your homepage before you pay a penny.

£497

One-off. No VAT to add.

*Full terms below.

What is one good job worth to you?

Think about one of the jobs you actually want more of, like an air source heat pump install or a full heating system. After materials and wages, roughly how much profit does one leave you?

Your website

£497

Type your figure to see the sum. Nothing is sent anywhere.

*Illustration only. A website can't guarantee enquiries or jobs.

After launch

  • Hosting + web addressKeeps your site online. Paid by you, monthly. Exact amount in writing before you pay
  • Local SEOOptional, month to month, if you want more from Google. £495 a month

No contract. SEO is only added if you want it.

Full terms: paying and guarantees

Paying

I take no deposit and no booking fee. You pay nothing until you've seen and approved your homepage design. Then you pay the full price in one go, and I build the rest. The price is one-off. No VAT to add.

The See-It-First Guarantee

Your homepage design comes within 24 hours of your set-up call. 1 round of changes is included before you decide. You then have 2 working days to say yes or no, so I can hold your build slot. The 7-day clock pauses while you decide. If you say no, you owe nothing, and the unused design stays with me.

The 7-Day Launch Guarantee

The 7 working days start on your booked start date, with your set-up call. The clock only runs once I have everything on my set-up list: your details, logins and photos. It pauses while I'm waiting on you: for feedback, answers, your decision on your homepage design, your payment or access to your web address. 'Live' means your site is up on your own web address. If it isn't live in time because of a delay on my side, I pay you £100 by bank transfer within 7 days of launch. It's money, not a credit.

What I don't promise

I don't promise rankings, calls, enquiries or jobs. Google decides when and where your pages show up. My guarantees cover my own work.

Heating Engineer website questions, answered.

How does payment work?

No deposit and no booking fee. You pay nothing until you've seen and approved your homepage design. Then you pay the full price in one go, and I build the rest. The price is one-off, with no VAT to add.

What if I don't like the first design?

You see your homepage design within 24 hours of your set-up call, before you pay anything, and 1 round of changes is included. If it still isn't right, walk away and owe nothing. That's the See-It-First Guarantee.

How long does the build take?

Your site goes live within 7 working days of your start date, once I have your details, logins and photos. If it's late because of a delay on my side, I pay you £100.

Do I own the website?

Yes. Your site, your domain and your content belong to your business. Nothing is held hostage.

What do I need to provide?

The basics: the services you offer, the areas you cover, and any photos of your work. I'll guide you through the rest.

Do I need to write anything?

No. I write every page based on your trade, your services and the areas you cover. You review it all before anything goes live.

What photos do you need?

Real photos of finished jobs, even ones taken on your phone. If you don't have enough yet, I'll tell you honestly where that leaves a gap, rather than filling it with stock photos that undersell your work.

How is web design for heating engineers different from a plumber's website?

A plumber's site is often built around quick call-outs. Heating work is usually planned and researched, so the site needs to explain your approach, answer questions about heat pumps and grants, and show finished systems. Websites for heating engineers should help people decide, not just give them a number to ring.

Can the site explain the Boiler Upgrade Scheme?

Yes. You get a plain-English page on the grant and how you handle it for the customer. Grant rules change, so I write it to match the current scheme and keep the wording careful. It only says you can claim the grant if you're MCS certified.

I'm moving more into heat pumps. Can the site reflect that?

Yes, and it should. The pages, photos and calls to action lean towards the work you want more of. If you want heat pumps and underfloor heating rather than boiler swaps, that's what the site puts first. The aim is a site that brings you the jobs you'd choose, not the ones you'd turn down.

Can you show my MCS certification and other registrations?

Yes. Your MCS certification, and Gas Safe, OFTEC or TrustMark if you hold them, go where people decide, with links so they can check. I only show what you actually hold, so it stays accurate. If your certifications change, the site is updated to match.

Do I need to write anything?

No. I write every page for you from a short set-up call about the systems you fit, your areas and the work you want more of. You check the technical details are right and approve it. If anything needs changing after launch, tell me and I'll update it.

What are SEO foundations?

The groundwork Google needs to find and understand your site: page titles written for the searches you want, a clear page structure, fast pages on mobile, your business details kept consistent, and a sitemap so Google knows every page exists. It's the base that Local SEO builds on later.

Will my website rank on Google?

No honest person can promise you a position, and I won't. Google decides where your pages show up. What I can promise is that your site launches with the SEO foundations done properly. If you want more from Google after that, Local SEO is there month to month, but it's up to you.

What happens to my current Google rankings?

The pages already bringing you visitors are redirected properly to their new addresses, so you keep the ground you've already gained.

What happens to my domain and email?

They stay yours. Your new site goes live on your own web address, and your email is left alone, because it runs separately from the website. Nothing is switched off until the new site is working.

Are there any ongoing costs?

A yearly fee for hosting and your web address, paid by you. I tell you the exact amount in writing before you pay anything. Local SEO is optional, month to month, if you want it.

Can I update the site myself?

Yes. You own it, so you can make changes yourself or ask anyone you like. For the first 90 days after launch, I make tweaks for you and keep improving the site based on what the tracking shows.

What happens after launch?

For 90 days, I keep an eye on how the site is doing and improve it based on what the tracking shows. Questions come straight to me, not a helpdesk. After that, it's yours to run however suits you.

See your homepage
before you pay.

Tell me about your business. I'll personally review it and get back to you.

See my homepage first

Takes around 30 seconds · No payment required

I build every site myself, so I only take on 4 a month.