Start with the business.
Choose the opportunity first. Then work out whether a website, Local SEO or automation is the best way to get there.

Meet James Tandy
Trades businesses grow when local customers can find them, like what they see and get a quick reply. That’s the work I do.
Work directly with me
Digital Growth Specialist for Trades Businesses. Based in the UK.
I’m James Tandy, the person you’ll work with from the first conversation to delivery. My background is in SEO and digital growth: building websites, improving their visibility and understanding what turns a visit into an enquiry.
I now put that experience to work for trades businesses. That might mean a better website, stronger local search visibility or an automation that helps you make more of the enquiries you already get.
The recommendation comes after understanding your business. You should know what the work changes, why it matters and who is responsible for it.
Over 10 years working with SEO and digital growth. My own projects have reached 50,000+ monthly organic visitors and hundreds of number-one rankings. These are results from my own sites, not client campaigns or a promise of what your business will achieve.
What shapes the work

Choose the opportunity first. Then work out whether a website, Local SEO or automation is the best way to get there.
Connect the work to a useful result: better sales conversations, fewer missed enquiries or more capacity to grow.
Consider new capabilities when they solve a real problem or open up something your business wants to do.
How it fits together
Websites and Local SEO help customers find and choose you. Automation helps you follow up and takes admin off your plate. We start with the step that brings in the most work, then build on what proves useful.
Explore the automationsAccountability
J. Tandy is my name over the door. If a service is recommended, I recommended it. If the work falls short, I am the one who answers for it: not a team, not a supplier, not a process. That is also why each service carries a written commitment.
Website
You approve the homepage direction before the rest of the website is developed.
Full termsLocal SEO
If the agreed visibility measures have not improved after 90 days, SEO management continues without additional management fees until they do.
Full termsReview automation
If the automation does not operate as agreed, it is corrected at no additional cost.
Full termsEvery service
No long-term lock-in. You continue because the work stays valuable, not because leaving is difficult.
The full terms of each guarantee are set out on its service page.
Tell me what you want to grow and I’ll reply personally with where I’d start. Prefer to look around first? A few quick questions can point you to a starting point.
No commitment to buy. The quick questions need no email.