Your next customer is searching right now.
Are they finding you?
A lot of tilers rely on fitters and builders for work, and that's fine until it goes quiet. Meanwhile, homeowners search "tiler near me" every day for bathrooms, splashbacks and floors, and ring whoever shows up in the map.
SEO for tilers is about being one of those names, so you have your own flow of direct work alongside the trade jobs. It's your Google Business Profile, a page for each kind of tiling, photos that show the quality of your finish, and genuine reviews.
Sound familiar?
- 1
You're paying per lead for people who were searching for you anyway.
- 2
Competitors show up in the Google map results. You don't.
- 3
Your website doesn't show up for the services you actually offer.
- 4
Your reviews are thin, old or scattered across different sites.
Good work isn't enough if nobody can find it. SEO makes sure they can.
How people search for a tiler
Tiling searches are usually about a room or a type of tile. Good SEO for tilers matches those searches one by one, with photos to prove the finish.
tiler near me
The most common search, won in the map results. Your profile, reviews and photos decide who shows up.
bathroom tiler [your town]
Often someone who's bought a new bathroom and needs the walls and floor done. A bathroom tiling page with close-up photos of your work wins these.
kitchen splashback tiling [your town]
A smaller, quicker job that homeowners search for directly. A short page with photos of finished splashbacks picks them up.
large format tile fitter [your town]
People who've bought big porcelain tiles and know they need a specialist. A page on large-format work, levelling and preparation shows you're the right person.
floor tiler [your town]
Kitchens, hallways and extensions, often over underfloor heating. A floor tiling page that covers preparation and underfloor heating answers what buyers want to know.
tiling subcontractor [your town]
Kitchen and bathroom fitters and builders looking for a reliable tiler. A page aimed at trade customers helps you get found by the people who send repeat work.
Rankings you own,
not clicks you rent.
Paid ads and lead sites stop the day you stop paying. SEO builds visibility that stays with your business and grows month on month.
- 01Google Business Profile
Keeps you in the map results when locals search for your trade.
- 02Service & area pages
Keeps you ranking for every job you do, in every area you cover.
- 03Reviews & reputation
Keeps building the trust that makes people pick you over the next name.
- 04AI search visibility
Keeps your business showing up when people ask ChatGPT or Google's AI for a recommendation.
What SEO for tilers actually involves
Every month, I work on the things that decide which tilers Google shows. Here's what that looks like for a tiling business.
- 01
Your Google Business Profile, set up for tiling
The primary category Tile contractor, extra categories that match your work, accurate service areas, and close-up photos of finished walls and floors added regularly.
- 02
A page for each kind of tiling
Bathrooms, kitchens, floors, large-format porcelain, natural stone and outdoor tiling each get their own page, plus area pages for the towns you want to work in.
- 03
Photos that show the finish
Customers judge tilers on straight lines, level floors and neat grout. I help you take, name and describe photos so they make your pages convincing and can show in Google Images.
- 04
Reviews and listings that back you up
A routine for asking for reviews that mention the room and the town, and the same details on directories you use, such as MyBuilder or Checkatrade, with The Tile Association shown if you're a member.
- 05
A page for the trade
Fitters and builders search too. A page for subcontract work, with the jobs you take on and the areas you cover, helps you win steady trade work alongside direct customers.
What's included,
every month.
- 01Google Business Profile
Optimised, kept up to date and posted to regularly.
- 02Local keyword research
Exactly what your customers search for, area by area.
- 03Service & location pages
Written and optimised to rank for the work you want.
- 04Technical fixes
Speed, structure and errors sorted so Google can read your site.
- 05Local citations & links
Your business listed consistently across trusted directories.
- 06Plain-English report
What I did, what moved, and what's next. No jargon.
Visibility that
keeps building.
Local SEO, every month
Everything below is included
- Google Business Profile optimisationIncluded
- Local keyword research and trackingIncluded
- Service and location page optimisationIncluded
- Technical SEO fixesIncluded
- Local citations and linksIncluded
- Monthly plain-English reportIncluded
- You work directly with meIncluded
Your total, every month
One monthly fee. No per-lead charges, and every improvement stays with your business.
£495
How we
get you found.
- 01Audit your visibility
Where you show up now, where competitors beat you, and the quickest wins.
- 02Fix the foundations
Your Google profile, pages and technical issues, sorted first.
- 03Build month by month
New pages, reviews and links that keep pushing you up the results.
Tiler SEO questions, answered.
How is SEO for tilers different from normal SEO?
Tiling is local and visual, and people search by room or by tile type. So the work focuses on your map listing, close-up photos that show your finish, your reviews, and a page for each kind of tiling you want more of, rather than one general page that tries to cover it all.
Most of my work comes from fitters and builders. Why would I need SEO?
Trade work is useful, but it puts your diary in someone else's hands. When they go quiet, so do you. SEO builds a steady flow of direct homeowner enquiries alongside it, so you're not relying on one or two sources and you have more say over the jobs you take.
Can you help me get more large-format and porcelain work?
Yes. I build pages and profile content around large-format porcelain and floors, with your own photos, so you're more likely to be found for that work. Google decides positions, so I won't promise rankings, but I'll show you each month where you appear and how that's changing.
Do I need a website at all as a tiler?
Plenty of tilers get by on a Google Business Profile and word of mouth. A simple, fast website with a page for each kind of tiling gives Google much more to work with, and gives customers somewhere to see your photos. If you already have one that's up to the job, I'll work with it.
How long before I see more tiling enquiries?
Profile and review work can move your map visibility within the first couple of months. New service and area pages usually take a few months to settle. I report what's moving every month in plain English, so you can see the direct work building alongside your trade jobs.
How long until I see results?
SEO builds over time. Most businesses see early movement within the first few months, with bigger gains as the work compounds. I'll show you what's moving in every monthly report.
Can you guarantee I'll rank number one?
No, and be wary of anyone who does. Nobody controls Google. What I can promise is proper work, focused on the searches that bring you jobs, and honest reporting on progress.
Is there a long contract?
No. It's £495 a month, and you stay because it's working, not because you're tied in.
What happens if I stop?
You keep everything that's been built: the pages, the profile, the reviews and the links. Unlike paid ads, your visibility doesn't vanish overnight.
You've mastered your trade.
I've mastered mine.
Let's work together.
I've spent more than 10 years learning what makes websites rank, earn trust and generate enquiries. That experience goes into every website I build.
- 10+Years in SEO
- 100s#1 rankings
- 50K+Monthly organic visits
One person. Name on the work.
You work directly with me. I plan it, build it and I'm accountable for it. No account managers, no agency hand-offs, no outsourcing.
Find out how many jobs you're missing on Google.
I'll show you where you rank now, where your competitors are beating you, and what I'd fix first.
Get My Search Opportunity Review